Engagement is one of the four core tenets of New York City’s Road Map for the Digital City. As part of NYC Digital mission’s to empower agencies to leverage social media to the fullest, and in partnership with the Mayor’s Office communications team, on September 27, 2011 we hosted Engage NYC, our first annual social media summit. Held at the Paley Center for Media, over 100 people from across city government participated in the event, which featured presentations and strategic training on how to effectively use social media platforms to engage, inform and serve New Yorkers.


The morning kicked off with inspiring remarks by Deputy Mayor Howard Wolfson (@howiewolf) and a surprise visit by Mayor Bloomberg (@nycmayorsoffice), energizing the audience and conveying the importance of social media to the City’s communications strategy.

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